Referring to its high-protein and low-caloric content, beef jerky will be the staple of 39-year-old Peoria, Illinois resident Jonathan Branch’s new diet, which he claims will help him lose “at least 15 pounds.”
“Most diets have you eating fruit, or vegetables, and I don’t want any part of that. But then one day I was looking at a package of Jack Link’s, and noticed that there’s not a lot of fat, or calories, but there is a whole ton of protein. And protein is healthy, right? So I figured, why not just eat nothing but jerky? I like jerky.”
When dietitians and nutritionists warned him that his diet may lack variety or essential vitamins that other foods provide, Branch waved them off. “Listen, don’t worry about me. I’m not just sticking to beef jerky. I can eat venison jerky, turkey jerky, you name it. So don’t worry about that, I’ve got it covered.”
After his first weigh-in, Branch has already lost several pounds, though he has expressed some mild concern over his sodium intake, which currently is averaging about 2000% of the daily recommended average.